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Privacy Policy

REELTY Privacy Policy and Terms of Service

Minimum Viable Product (MVP) Combined Agreement | Version MVP v1.0 | Effective February 5, 2026

This combined Privacy Policy and Terms of Service (the “Agreement”) describes how REELTY Inc. (“REELTY,” “we,” “our,” or “us”) operates the REELTY mobile application and related services (the “Service”), and how we collect, use, and share information. By creating an account, accessing, or using the Service, you agree to this Agreement.

Table of Contents

Note: Your PDF viewer may display this Table of Contents as text. In-app, provide anchor links to these sections.

  1. Acceptance of this Agreement
  2. Eligibility and Account Registration
  3. The Service and Platform Positioning (Not a Broker)
  4. User Conduct and Prohibited Activities
  5. User Content, Livestreams, and Recordings
  6. Additional Terms for Agents and Real Estate Professionals
  7. Intellectual Property
  8. Third-Party Services and Links
  9. Communications and SMS (TCPA)
  10. Privacy Policy (Information We Collect and How We Use It)
  11. Analytics and Tracking
  12. Video Viewing and Recording Consent (VPPA and State Law)
  13. Data Retention
  14. Security
  15. Disclaimers
  16. Limitation of Liability
  17. Indemnification
  18. Termination
  19. Dispute Resolution; Arbitration; Class Action Waiver
  20. Governing Law
  21. Changes to this Agreement
  22. Contact Us

1. Acceptance of this Agreement

By clicking “I Agree” (or a similar button or checkbox), creating an account, accessing, or using the Service, you confirm that you have read, understood, and agree to be bound by this Agreement. If you do not agree, do not use the Service.

2. Eligibility and Account Registration

You must be at least 13 years old to use the Service. If you are under 18, you represent that you have your parent or legal guardian’s permission to use the Service. You agree to provide accurate account information and to keep your credentials secure. You are responsible for all activity that occurs under your account.

3. The Service and Platform Positioning (Not a Broker)

REELTY is a technology platform that enables users to view and host real estate livestreams and related media. REELTY is not a real estate broker, agent, mortgage lender, escrow company, title company, appraiser, or inspection provider. REELTY does not provide real estate, legal, tax, or financial advice. REELTY does not verify listings, property details, or professional credentials unless we expressly state otherwise.

Any decisions you make based on information provided through the Service are your responsibility. If you need professional advice, consult a qualified professional.

4. User Conduct and Prohibited Activities

You agree not to:

  • Use the Service for any unlawful purpose, or in violation of any applicable law or regulation.
  • Harass, threaten, defame, or discriminate against others, or encourage violence or illegal conduct.
  • Impersonate any person or entity, or misrepresent your affiliation with a person or entity.
  • Upload, post, stream, or share content that infringes intellectual property, privacy, or other rights.
  • Stream or record in a way that violates local recording/consent laws or property access rules.
  • Attempt to gain unauthorized access to the Service or interfere with its operation (e.g., scraping, bots, DDoS).
  • Collect information from other users except as enabled by the Service and permitted by law.

We may remove content, suspend, or terminate accounts for conduct that violates this Agreement or harms the Service.

5. User Content, Livestreams, and Recordings

5.1 Your Content

“User Content” includes any text, photos, videos, audio, livestreams, comments, links, and other materials you submit, post, or stream through the Service.

5.2 Ownership

You retain ownership of your User Content. You represent and warrant that you have all rights needed to submit your User Content and to grant the rights in this Agreement.

5.3 License to REELTY

You grant REELTY a worldwide, non-exclusive, royalty-free, sublicensable, transferable license to host, store, cache, reproduce, distribute, transmit, publicly perform, publicly display, publish, and create technical modifications and derivative works of your User Content as necessary to operate, improve, and provide the Service (for example: transcoding, formatting, creating thumbnails, and content delivery).

This license continues for as long as your User Content is hosted on the Service, and may continue after account termination to the extent needed for legal compliance, dispute resolution, enforcement, backups, and records retention.

5.4 Monitoring and Removal

We do not control or endorse User Content. We may, but are not obligated to, monitor, review, or remove User Content at any time for compliance, safety, or operational reasons.

6. Additional Terms for Agents and Real Estate Professionals

This Section applies only if you create listings, host tours, go live as an agent or real estate professional, or otherwise use professional/agent features (“Agent Features”).

6.1 Authority and Permissions

You represent and warrant that you have the legal authority and all required permissions to advertise, photograph, video, and livestream any property you present through the Service, including permission from the property owner or authorized representative when required.

6.2 Licensing and Advertising Compliance

You represent and warrant that you hold, and will maintain, any licenses required for your activities and that you will comply with all applicable real estate advertising, disclosure, and consumer protection laws.

6.3 Accuracy and Responsibility

You are solely responsible for the accuracy, completeness, and legality of your property information, statements, and User Content. REELTY is not responsible for errors, omissions, or misrepresentations in your content.

6.4 Consent for Individuals Appearing in Streams

You are responsible for obtaining any consents required from individuals who appear in your livestreams or recordings and for complying with all applicable recording and privacy laws.

7. Intellectual Property

The Service, including its software, design, logos, and trademarks, is owned by REELTY or its licensors and is protected by intellectual property laws. Except as expressly permitted, you may not copy, modify, distribute, sell, or lease any part of the Service.

8. Third-Party Services and Links

The Service may integrate or link to third-party services (for example: analytics providers, cloud hosting, or links provided by agents to external property websites). We do not control third-party services and are not responsible for their content, policies, or practices. Your use of third-party services is at your own risk.

9. Communications and SMS (TCPA)

We may send you service-related communications, including account verification codes (OTP), security alerts, and operational messages. If you provide a phone number, you consent to receive these messages at that number.

If the Service enables you to invite contacts by SMS, you represent that you have authority to send invitations to those contacts. Standard messaging and data rates may apply. You can stop receiving non-essential text messages by following opt-out instructions provided in the message (for example: replying STOP), where applicable.

10. Privacy Policy (Information We Collect and How We Use It)

10.1 Information We Collect

We collect the following categories of information, limited to what is needed to operate the MVP Service:

  • Account Information: name, email address, phone number, and authentication data (such as OTP verification events).
  • User Content: livestream video/audio, photos, videos, comments, and any information you include in listings or streams.
  • Viewing and Usage Information: streams you view, interactions you take (e.g., saves), and time spent in the Service.
  • Device and Log Data: device identifiers, IP address (or a hashed form), app version, and diagnostic logs.
  • Invite/Contact Capture (if you use invitations): contact information you choose to upload or share for sending invites.

10.2 How We Use Information

We use information to:

  • Provide and operate the Service (including account creation, authentication, and delivery of livestreams).
  • Maintain safety and integrity, prevent fraud/abuse, and enforce this Agreement.
  • Communicate with you about the Service (security, support, and operational updates).
  • Analyze performance and improve the Service (aggregate analytics and troubleshooting).
  • Comply with legal obligations and respond to lawful requests.

10.3 How We Share Information

We share information only as necessary to operate the Service, including with service providers who process data on our behalf (for example: cloud hosting, content delivery, and analytics). We may also share information:

  • To comply with law, legal process, or a lawful government request.
  • To protect the rights, safety, and security of users, REELTY, and the public.
  • In connection with a corporate transaction (e.g., merger, acquisition, or asset sale), subject to confidentiality obligations.

We do not sell your personal information in the MVP Service, and we do not use your data for third-party targeted advertising.

10.4 Your Rights and Choices

Depending on where you live, you may have rights to access, correct, or delete certain personal information. You may request help with your account or data by contacting us using the information in Section 22. You can also control certain data collection through device settings (such as advertising identifier limits) where available.

10.5 Children’s Privacy

The Service is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us personal information, contact us so we can take appropriate action.

11. Analytics and Tracking

We may use analytics tools to understand how the Service is used and to improve performance. We will not initialize third-party analytics until you have affirmatively accepted this Agreement through the in-app clickwrap.

Depending on your device and settings, you may be able to limit certain tracking (for example, by adjusting your device privacy settings).

12. Video Viewing and Recording Consent (VPPA and State Law)

12.1 Recording Notice and Consent

Livestreams may be recorded, stored, and made available for replay if enabled. By using the Service, hosting a livestream, or participating in a livestream, you consent to the recording and processing of the livestream content, subject to applicable law.

12.2 Video Viewing History; VPPA

We may collect information about the video content you view in the Service (“Viewing History”). To the extent the Video Privacy Protection Act (18 U.S.C. 2710) applies, we will not knowingly disclose personally identifiable Viewing History to a third party without your consent, unless an exception applies under the VPPA.

By accepting this Agreement, you consent to our sharing of Viewing History with our service providers (such as analytics providers) solely to operate and improve the Service, subject to contractual restrictions and confidentiality obligations.

13. Data Retention

We retain personal information for as long as necessary to provide the Service and for legitimate business and legal purposes, including security, dispute resolution, and enforcement.

For the MVP Service, our general retention targets are:

  • Livestream recordings (if stored): up to 365 days.
  • Chat or support logs (if any): up to 180 days.
  • Viewing history: up to 730 days.
  • We may retain information longer if required by law or for a legal hold.

14. Security

We use reasonable administrative, technical, and physical safeguards designed to protect information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

15. Disclaimers

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE.” TO THE MAXIMUM EXTENT PERMITTED BY LAW, REELTY DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

REELTY DOES NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED OR ERROR-FREE, THAT DEFECTS WILL BE CORRECTED, OR THAT CONTENT WILL BE ACCURATE OR RELIABLE.

16. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, REELTY WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, OR GOODWILL, ARISING OUT OF OR RELATED TO YOUR USE OF (OR INABILITY TO USE) THE SERVICE.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, REELTY’S TOTAL LIABILITY FOR ANY CLAIM ARISING OUT OF OR RELATING TO THE SERVICE OR THIS AGREEMENT WILL NOT EXCEED THE GREATER OF (A) $100 OR (B) THE AMOUNT YOU PAID TO REELTY FOR THE SERVICE IN THE TWELVE (12) MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM.

17. Indemnification

You agree to defend, indemnify, and hold harmless REELTY and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys’ fees) arising out of or related to (a) your use of the Service, (b) your User Content, (c) your violation of this Agreement, or (d) your violation of any law or rights of a third party.

18. Termination

We may suspend or terminate your access to the Service at any time if we reasonably believe you have violated this Agreement or if necessary to protect the Service, users, or third parties. You may stop using the Service at any time.

Sections that by their nature should survive termination will survive, including Sections 5 (License), 15-20 (Legal Terms), and any other provisions necessary to enforce this Agreement.

19. Dispute Resolution; Arbitration; Class Action Waiver

PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS.

19.1 Informal Resolution

Before filing a claim, you agree to contact us and attempt to resolve the dispute informally. We will attempt to resolve disputes in good faith.

19.2 Binding Arbitration

Except for disputes that qualify for small claims court or requests for injunctive relief to stop unauthorized use of intellectual property, you and REELTY agree to resolve any dispute arising out of or relating to this Agreement or the Service through binding, individual arbitration rather than in court.

19.3 Class Action Waiver

YOU AND REELTY AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS OR REPRESENTATIVE PROCEEDING.

19.4 Opt-Out

You may opt out of arbitration and the class action waiver by sending us written notice within 30 days of creating your account. Your notice must include your name, account identifier (email or phone), and a clear statement that you want to opt out.

20. Governing Law

This Agreement is governed by the laws of the State of New Jersey, without regard to conflict of laws principles, except to the extent federal law applies.

21. Changes to this Agreement

We may update this Agreement from time to time. If we make material changes, we will provide notice through the Service or by other reasonable means. The “Effective” date above indicates when this Agreement was last updated. Your continued use of the Service after the effective date of an updated Agreement constitutes your acceptance of the changes.

22. Contact Us

Questions about this Agreement or privacy practices:
REELTY Inc. (Attn: Legal)
Newark, New Jersey, USA
Email: support@reelty.com

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